Entering a mature industry : a case study of strategic innovation

Entering a mature industry : a case study of strategic innovation

Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1995.

Bibliographic Details
Main Author:	Gerbetz, Kenneth S. (Kenneth Steven)
Other Authors:	James M. Utterback.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2005
Subjects:	Sloan School of Management
Online Access:	http://hdl.handle.net/1721.1/11362

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