Linear Program-Based Approximation for Personalized Reserve Prices

<jats:p> We study the problem of computing data-driven personalized reserve prices in eager second price auctions without having any assumption on valuation distributions. Here, the input is a data set that contains the submitted bids of n buyers in a set of auctions, and the problem is to ret...

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Main Authors: Derakhshan, Mahsa, Golrezaei, Negin, Paes Leme, Renato
Other Authors: Sloan School of Management
Format: Article
Language:English
Published: Institute for Operations Research and the Management Sciences (INFORMS) 2022
Online Access:https://hdl.handle.net/1721.1/144168
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author Derakhshan, Mahsa
Golrezaei, Negin
Paes Leme, Renato
author2 Sloan School of Management
author_facet Sloan School of Management
Derakhshan, Mahsa
Golrezaei, Negin
Paes Leme, Renato
author_sort Derakhshan, Mahsa
collection MIT
description <jats:p> We study the problem of computing data-driven personalized reserve prices in eager second price auctions without having any assumption on valuation distributions. Here, the input is a data set that contains the submitted bids of n buyers in a set of auctions, and the problem is to return personalized reserve prices r that maximize the revenue earned on these auctions by running eager second price auctions with reserve r. For this problem, which is known to be NP complete, we present a novel linear program (LP) formulation and a rounding procedure, which achieves a 0.684 approximation. This improves over the [Formula: see text]-approximation algorithm from Roughgarden and Wang. We show that our analysis is tight for this rounding procedure. We also bound the integrality gap of the LP, which shows that it is impossible to design an algorithm that yields an approximation factor larger than 0.828 with respect to this LP. </jats:p><jats:p> This paper was accepted by Chung Piaw Teo, Management Science Special Section on Data-Driven Prescriptive Analytics. </jats:p>
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spelling mit-1721.1/1441682023-03-30T20:42:41Z Linear Program-Based Approximation for Personalized Reserve Prices Derakhshan, Mahsa Golrezaei, Negin Paes Leme, Renato Sloan School of Management <jats:p> We study the problem of computing data-driven personalized reserve prices in eager second price auctions without having any assumption on valuation distributions. Here, the input is a data set that contains the submitted bids of n buyers in a set of auctions, and the problem is to return personalized reserve prices r that maximize the revenue earned on these auctions by running eager second price auctions with reserve r. For this problem, which is known to be NP complete, we present a novel linear program (LP) formulation and a rounding procedure, which achieves a 0.684 approximation. This improves over the [Formula: see text]-approximation algorithm from Roughgarden and Wang. We show that our analysis is tight for this rounding procedure. We also bound the integrality gap of the LP, which shows that it is impossible to design an algorithm that yields an approximation factor larger than 0.828 with respect to this LP. </jats:p><jats:p> This paper was accepted by Chung Piaw Teo, Management Science Special Section on Data-Driven Prescriptive Analytics. </jats:p> 2022-08-01T14:47:29Z 2022-08-01T14:47:29Z 2022 2022-08-01T14:42:17Z Article http://purl.org/eprint/type/JournalArticle https://hdl.handle.net/1721.1/144168 Derakhshan, Mahsa, Golrezaei, Negin and Paes Leme, Renato. 2022. "Linear Program-Based Approximation for Personalized Reserve Prices." Management Science, 68 (3). en 10.1287/MNSC.2020.3897 Management Science Creative Commons Attribution-Noncommercial-Share Alike http://creativecommons.org/licenses/by-nc-sa/4.0/ application/pdf Institute for Operations Research and the Management Sciences (INFORMS) arXiv
spellingShingle Derakhshan, Mahsa
Golrezaei, Negin
Paes Leme, Renato
Linear Program-Based Approximation for Personalized Reserve Prices
title Linear Program-Based Approximation for Personalized Reserve Prices
title_full Linear Program-Based Approximation for Personalized Reserve Prices
title_fullStr Linear Program-Based Approximation for Personalized Reserve Prices
title_full_unstemmed Linear Program-Based Approximation for Personalized Reserve Prices
title_short Linear Program-Based Approximation for Personalized Reserve Prices
title_sort linear program based approximation for personalized reserve prices
url https://hdl.handle.net/1721.1/144168
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