Customer Search and Product Returns

Online retailers are challenged by frequent product returns. High return rates significantly decrease companies’ profit which makes the issue of managing product returns very important from the practical standpoint. Typically, practitioners study returns in connection with purchase decisions or as a...

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Bibliographic Details
Main Author: Ibragimov, Marat
Other Authors: Hauser, John R.
Format: Thesis
Published: Massachusetts Institute of Technology 2022
Online Access:https://hdl.handle.net/1721.1/145177

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