Measuring Online Advertising Viewability and Analyzing its Variability Across Different Dimensions

Measuring Online Advertising Viewability and Analyzing its Variability Across Different Dimensions

Bibliographic Details
Main Authors:	Exposito-Ventura, M., Ruiperez-Valiente, J., Forne, J.
Other Authors:	Massachusetts Institute of Technology. Program in Comparative Media Studies/Writing
Format:	Article
Language:	English
Published:	ACM\|The 10th International Conference on Web Intelligence, Mining and Semantics 2022
Online Access:	https://hdl.handle.net/1721.1/146225

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