An Analytical Framework for Planogram Portfolio Optimization
While considerable research has been conducted into the construction of optimal planograms (POGs) within a given store, the existing approaches have not been rigorously tested at scale across a network chain of retail stores. Moreover, current industry practices to design planograms are often ad hoc...
المؤلف الرئيسي: | Habel, Mathew |
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مؤلفون آخرون: | Levi, Retsef |
التنسيق: | أطروحة |
منشور في: |
Massachusetts Institute of Technology
2024
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الوصول للمادة أونلاين: | https://hdl.handle.net/1721.1/155989 |
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