Telematics industry dynamics and strategies for converging technologies

Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2004.

Bibliographic Details
Main Author: Luis, Rodrigo, 1973-
Other Authors: Charles H. Fine and Henry Birdseye Weil.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2005
Subjects:
Online Access:http://hdl.handle.net/1721.1/17808
_version_ 1811069433441943552
author Luis, Rodrigo, 1973-
author2 Charles H. Fine and Henry Birdseye Weil.
author_facet Charles H. Fine and Henry Birdseye Weil.
Luis, Rodrigo, 1973-
author_sort Luis, Rodrigo, 1973-
collection MIT
description Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2004.
first_indexed 2024-09-23T08:10:25Z
format Thesis
id mit-1721.1/17808
institution Massachusetts Institute of Technology
language eng
last_indexed 2024-09-23T08:10:25Z
publishDate 2005
publisher Massachusetts Institute of Technology
record_format dspace
spelling mit-1721.1/178082022-01-28T21:54:26Z Telematics industry dynamics and strategies for converging technologies Luis, Rodrigo, 1973- Charles H. Fine and Henry Birdseye Weil. Massachusetts Institute of Technology. Management of Technology Program. Management of Technology Program. Sloan School of Management Management of Technology Program. Thesis (S.M.M.O.T.)--Massachusetts Institute of Technology, Sloan School of Management, Management of Technology Program, 2004. Includes bibliographical references. The Telematics Industry faces tremendous challenges for growth. Regardless of the efforts and investment from vehicle manufacturers and suppliers, telematics has not been that profitable industry that many analyst forecasted five years ago; a 40 billion industry by 2003. This paper presents an analysis of the dynamics of the telematics industry and emphasizes on factors affecting the diffusion of telematics innovation. These factors are related to openness of telematics systems and establishment of standards, network externalities effects and attractiveness of complementors, customer's willingness to pay, telematics services pricing, and consumer knowledge of newer technology. Based on an in-depth analysis of the telematics architecture and the technologies converging in the telematics system I suggest a mixed strategy with respect to standards. This strategy favors the growth of this industry. Based on this strategy there are developed some scenarios of how the telematics value network will look like and how the interaction among the players would take place. Finally, a conceptual system dynamic model is presented to illustrate the dynamics of the industry and how the factors influencing the adoption of the telematics all play together to favor or affect the diffusion of the growing telematics industry. by Rodrigo Luis. S.M.M.O.T. 2005-06-02T18:45:16Z 2005-06-02T18:45:16Z 2004 2004 Thesis http://hdl.handle.net/1721.1/17808 56557201 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 123 p. 9393247 bytes 9406383 bytes application/pdf application/pdf application/pdf Massachusetts Institute of Technology
spellingShingle Management of Technology Program.
Luis, Rodrigo, 1973-
Telematics industry dynamics and strategies for converging technologies
title Telematics industry dynamics and strategies for converging technologies
title_full Telematics industry dynamics and strategies for converging technologies
title_fullStr Telematics industry dynamics and strategies for converging technologies
title_full_unstemmed Telematics industry dynamics and strategies for converging technologies
title_short Telematics industry dynamics and strategies for converging technologies
title_sort telematics industry dynamics and strategies for converging technologies
topic Management of Technology Program.
url http://hdl.handle.net/1721.1/17808
work_keys_str_mv AT luisrodrigo1973 telematicsindustrydynamicsandstrategiesforconvergingtechnologies