RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION
The successful adoption of Financial Account Aggregation requires a careful analysis of the business model. The business model must be defined in a way that provides value to both customers and financial institutions. This paper identifies business models for adoption of Account Aggregation techno...
| Main Authors: | , |
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| Format: | Working Paper |
| Language: | en_US |
| Published: |
2003
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| Subjects: | |
| Online Access: | http://hdl.handle.net/1721.1/1802 |
| _version_ | 1811069965840678912 |
|---|---|
| author | Melo de Brito Carvalho, Tereza Siegel, Michael |
| author_facet | Melo de Brito Carvalho, Tereza Siegel, Michael |
| author_sort | Melo de Brito Carvalho, Tereza |
| collection | MIT |
| description | The successful adoption of Financial Account Aggregation requires a careful analysis of the business
model. The business model must be defined in a way that provides value to both customers and financial
institutions. This paper identifies business models for adoption of Account Aggregation technology;
proposes a method for calculating the return on investment related to the adoption of this technology; and
applies the proposed method to estimate this return for various business models. The results show how
the return on investment is affected by parameters such as initial investment, customer acquisition and
retention cost and product and service cross-selling. This analysis is applicable to financial and nonfinancial
institutions considering Account Aggregation or other new online account application |
| first_indexed | 2024-09-23T08:19:42Z |
| format | Working Paper |
| id | mit-1721.1/1802 |
| institution | Massachusetts Institute of Technology |
| language | en_US |
| last_indexed | 2024-09-23T08:19:42Z |
| publishDate | 2003 |
| record_format | dspace |
| spelling | mit-1721.1/18022019-04-09T17:59:42Z RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION Melo de Brito Carvalho, Tereza Siegel, Michael online banking aggregation account aggregation The successful adoption of Financial Account Aggregation requires a careful analysis of the business model. The business model must be defined in a way that provides value to both customers and financial institutions. This paper identifies business models for adoption of Account Aggregation technology; proposes a method for calculating the return on investment related to the adoption of this technology; and applies the proposed method to estimate this return for various business models. The results show how the return on investment is affected by parameters such as initial investment, customer acquisition and retention cost and product and service cross-selling. This analysis is applicable to financial and nonfinancial institutions considering Account Aggregation or other new online account application 2003-01-27T18:56:38Z 2003-01-27T18:56:38Z 2003-01-27T18:56:38Z Working Paper http://hdl.handle.net/1721.1/1802 en_US MIT Sloan School of Management Working Paper;4384-02 474652 bytes application/pdf application/pdf |
| spellingShingle | online banking aggregation account aggregation Melo de Brito Carvalho, Tereza Siegel, Michael RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title | RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title_full | RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title_fullStr | RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title_full_unstemmed | RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title_short | RETURN ON INVESTMENT FROM ONLINE BANKING SERVICES: AN ANALYSIS OF FINANCIAL ACCOUNT AGGREGATION |
| title_sort | return on investment from online banking services an analysis of financial account aggregation |
| topic | online banking aggregation account aggregation |
| url | http://hdl.handle.net/1721.1/1802 |
| work_keys_str_mv | AT melodebritocarvalhotereza returnoninvestmentfromonlinebankingservicesananalysisoffinancialaccountaggregation AT siegelmichael returnoninvestmentfromonlinebankingservicesananalysisoffinancialaccountaggregation |