Information technology in marketing
"February, 1987." "CISR WP #" incorrectly added to t.p. per telephone call to CISR Office, MIT. -- Not part of their series. "Text of a talk given at the International Conference on Information Systems, San Diego, CA, December 15, 1986 (Revised 2/15/87)"--P. [5]
Other Authors: | Little, John D. C. |
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Language: | eng |
Published: |
Management in the 1990s, Sloan School of Management, Massachusetts Institute of Technology
2003
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Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/2160 |
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