Developing product requirements through the voice of the customer and their link to product development : a Mustang study

Thesis (S.M.)--Massachusetts Institute of Technology, System Design & Management Program, 2001.

Bibliographic Details
Main Author: Mastronardi, Ronald J., 1971-
Other Authors: Drazen Prelec.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2005
Subjects:
Online Access:http://hdl.handle.net/1721.1/29161

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