Agency-client relationships before and after mergers in the advertising industry

Agency-client relationships before and after mergers in the advertising industry

Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1989.

Bibliographic Details
Main Author:	Siman, Salvador José
Other Authors:	Alvin J. Silk.
Format:	Thesis
Language:	eng
Published:	Massachusetts Institute of Technology 2006
Subjects:	Sloan School of Management.
Online Access:	http://hdl.handle.net/1721.1/33808

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