Modeling the choice of an airline itinerary and fare product using booking and seat availability data

Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 2008.

Bibliographic Details
Main Author: Carrier, Emmanuel, 1973-
Other Authors: Moshe E. Ben-Akiva and Peter P. Belobaba.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2009
Subjects:
Online Access:http://hdl.handle.net/1721.1/46552
_version_ 1826216744415395840
author Carrier, Emmanuel, 1973-
author2 Moshe E. Ben-Akiva and Peter P. Belobaba.
author_facet Moshe E. Ben-Akiva and Peter P. Belobaba.
Carrier, Emmanuel, 1973-
author_sort Carrier, Emmanuel, 1973-
collection MIT
description Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 2008.
first_indexed 2024-09-23T16:52:26Z
format Thesis
id mit-1721.1/46552
institution Massachusetts Institute of Technology
language eng
last_indexed 2024-09-23T16:52:26Z
publishDate 2009
publisher Massachusetts Institute of Technology
record_format dspace
spelling mit-1721.1/465522019-04-12T10:03:37Z Modeling the choice of an airline itinerary and fare product using booking and seat availability data Carrier, Emmanuel, 1973- Moshe E. Ben-Akiva and Peter P. Belobaba. Massachusetts Institute of Technology. Dept. of Civil and Environmental Engineering. Massachusetts Institute of Technology. Dept. of Civil and Environmental Engineering. Civil and Environmental Engineering. Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 2008. Includes bibliographical references (p. 191-196). Over the last ten years, the rapid growth of low-cost airlines and the development of web-based distribution of airline tickets have transformed the competitive environment in the airline industry worldwide. The relaxation of fares rules by low-cost airlines has disrupted the pricing and revenue management models of large network airlines. A better understanding of passenger choice behavior is now required to support the development of new strategies to compete more effectively in the current marketplace. In order to avoid the risk of bias associated with stated preference data, we focus in this research on how to develop a model of airline passenger choice based on booking data. Previous studies based on booking data have been limited to the sole choice of an airline itinerary and did not account for heterogeneity of behavior, a major characteristic of airline markets. This is due to the properties of booking data. For instance, only the chosen alternative is recorded in airline bookings and no information is available on other travel alternatives available at the time of the booking. Similarly, booking records contain no information on trip purpose that is traditionally used to segment airline markets. In this dissertation, we develop a modeling framework to overcome these limitations and extend booking-based passenger choice models to the joint choice of an airline itinerary and fare product. Booking data was combined with fare rules and seat availability data to incorporate the impact of pricing and revenue management and reconstruct the choice set of each booking. Characteristics of the traveler and the trip were retrieved from the booking records and used to replace trip purpose. (cont.) They were included as explanatory variables of a latent class choice model in which several factors can be used simultaneously to segment the demand without necessarily dividing the bookings into many small sub-segments. In addition, a new formulation of a continuous function of time was proposed to model the time-of day preferences of airline travelers in short-haul markets. Instead of being set to a full 24 hours, the duration of the daily cycle was estimated to account for the low attractiveness of some periods of the day such as nighttime. Estimation results over a sample of 2000 bookings from three European short haul markets show that the latent class structure of the model and a continuous function of time led to a significant improvement in the fit of the model compared to previous specifications based on a deterministic segmentation of the demand or time-period dummies. In addition, the latent class model provides a more intuitive segmentation of the market between a core of time-sensitive business travelers and a mixed class of price-conscious business and leisure travelers. This research extends the scope of potential applications of passenger choice models to additional airline planning decisions such as pricing and revenue management. In particular, parameter estimates of the model were applied to forecast the sell-up behavior of airline passengers, a major input required by the newly proposed revenue management models designed to maximize revenues under less restricted fare structures. by Emmanuel Carrier. Ph.D. 2009-08-26T16:49:28Z 2009-08-26T16:49:28Z 2008 2008 Thesis http://hdl.handle.net/1721.1/46552 419557359 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 196 p. application/pdf Massachusetts Institute of Technology
spellingShingle Civil and Environmental Engineering.
Carrier, Emmanuel, 1973-
Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title_full Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title_fullStr Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title_full_unstemmed Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title_short Modeling the choice of an airline itinerary and fare product using booking and seat availability data
title_sort modeling the choice of an airline itinerary and fare product using booking and seat availability data
topic Civil and Environmental Engineering.
url http://hdl.handle.net/1721.1/46552
work_keys_str_mv AT carrieremmanuel1973 modelingthechoiceofanairlineitineraryandfareproductusingbookingandseatavailabilitydata