How many dollars for industrial advertising? research in progress (ADVISOR Project),
ADVertising Industrial products: Study of Operating Relationships.
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Format: | Working Paper |
Published: |
[Cambridge, Mass., M.I.T.]
2009
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Online Access: | http://hdl.handle.net/1721.1/48037 |
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How many dollars for industrial advertising? research in progress (ADVISOR Project)
Published 2009
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Working Paper