Implementation of management science in marketing
Main Author: | |
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Format: | Working Paper |
Published: |
[Cambridge, M.I.T.]
2009
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Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/48144 |
_version_ | 1826196211860766720 |
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author | Montgomery, David Bruce. |
author_facet | Montgomery, David Bruce. |
author_sort | Montgomery, David Bruce. |
collection | MIT |
first_indexed | 2024-09-23T10:23:17Z |
format | Working Paper |
id | mit-1721.1/48144 |
institution | Massachusetts Institute of Technology |
last_indexed | 2024-09-23T10:23:17Z |
publishDate | 2009 |
publisher | [Cambridge, M.I.T.] |
record_format | dspace |
spelling | mit-1721.1/481442019-04-11T00:52:20Z Implementation of management science in marketing Montgomery, David Bruce. Marketing Management. 2009-10-02T13:38:00Z 2009-10-02T13:38:00Z 1967 Working Paper implementationof00mont http://hdl.handle.net/1721.1/48144 14446676 000259661 Working paper (Sloan School of Management) ; 295-67. application/pdf [Cambridge, M.I.T.] |
spellingShingle | Marketing Management. Montgomery, David Bruce. Implementation of management science in marketing |
title | Implementation of management science in marketing |
title_full | Implementation of management science in marketing |
title_fullStr | Implementation of management science in marketing |
title_full_unstemmed | Implementation of management science in marketing |
title_short | Implementation of management science in marketing |
title_sort | implementation of management science in marketing |
topic | Marketing Management. |
url | http://hdl.handle.net/1721.1/48144 |
work_keys_str_mv | AT montgomerydavidbruce implementationofmanagementscienceinmarketing |