Implementation of management science in marketing

Bibliographic Details
Main Author: Montgomery, David Bruce.
Format: Working Paper
Published: [Cambridge, M.I.T.] 2009
Subjects:
Online Access:http://hdl.handle.net/1721.1/48144
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author Montgomery, David Bruce.
author_facet Montgomery, David Bruce.
author_sort Montgomery, David Bruce.
collection MIT
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spelling mit-1721.1/481442019-04-11T00:52:20Z Implementation of management science in marketing Montgomery, David Bruce. Marketing Management. 2009-10-02T13:38:00Z 2009-10-02T13:38:00Z 1967 Working Paper implementationof00mont http://hdl.handle.net/1721.1/48144 14446676 000259661 Working paper (Sloan School of Management) ; 295-67. application/pdf [Cambridge, M.I.T.]
spellingShingle Marketing
Management.
Montgomery, David Bruce.
Implementation of management science in marketing
title Implementation of management science in marketing
title_full Implementation of management science in marketing
title_fullStr Implementation of management science in marketing
title_full_unstemmed Implementation of management science in marketing
title_short Implementation of management science in marketing
title_sort implementation of management science in marketing
topic Marketing
Management.
url http://hdl.handle.net/1721.1/48144
work_keys_str_mv AT montgomerydavidbruce implementationofmanagementscienceinmarketing