Structure of repeat buying for new packaged goods

Structure of repeat buying for new packaged goods

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Bibliographic Details
Main Authors:	Kalwani, Manohar U., Silk, Alvin J.
Format:	Working Paper
Published:	Cambridge, Mass. : Alfred P. Sloan School of Management, M.I.T 2009
Online Access:	http://hdl.handle.net/1721.1/49160

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