Optimal Structure, Market Dynamism, and the Strategy of Simple Rules

Using computational and mathematical modeling, this study explores the tension between too little and too much structure that is shaped by the core tradeoff between efficiency and flexibility in dynamic environments. Our aim is to develop a more precise theory of the fundamental relationships amo...

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Bibliographic Details
Main Authors: Davis, Jason, Eisenhardt, Kathleen M., Bingham, Christopher B.
Other Authors: Sloan School of Management
Format: Article
Language:en_US
Published: Cornell University 2010
Online Access:http://hdl.handle.net/1721.1/52690

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