Smart grid technologies and the development of a decision making framework for market entry
Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management; and, (S.M.)--Massachusetts Institute of Technology, Engineering Systems Division; in conjunction with the Leaders for Global Operations Program at MIT, 2010.
Main Author: | |
---|---|
Other Authors: | |
Format: | Thesis |
Language: | eng |
Published: |
Massachusetts Institute of Technology
2010
|
Subjects: | |
Online Access: | http://hdl.handle.net/1721.1/59166 |
_version_ | 1826217312912408576 |
---|---|
author | Lankton, Calman (Calman Ballow) |
author2 | John Kassakian and Jonathan Byrnes. |
author_facet | John Kassakian and Jonathan Byrnes. Lankton, Calman (Calman Ballow) |
author_sort | Lankton, Calman (Calman Ballow) |
collection | MIT |
description | Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management; and, (S.M.)--Massachusetts Institute of Technology, Engineering Systems Division; in conjunction with the Leaders for Global Operations Program at MIT, 2010. |
first_indexed | 2024-09-23T17:01:27Z |
format | Thesis |
id | mit-1721.1/59166 |
institution | Massachusetts Institute of Technology |
language | eng |
last_indexed | 2024-09-23T17:01:27Z |
publishDate | 2010 |
publisher | Massachusetts Institute of Technology |
record_format | dspace |
spelling | mit-1721.1/591662022-01-27T21:48:12Z Smart grid technologies and the development of a decision making framework for market entry Lankton, Calman (Calman Ballow) John Kassakian and Jonathan Byrnes. Leaders for Global Operations Program. Leaders for Global Operations Program at MIT Massachusetts Institute of Technology. Engineering Systems Division Sloan School of Management Sloan School of Management. Engineering Systems Division. Leaders for Global Operations Program. Thesis (M.B.A.)--Massachusetts Institute of Technology, Sloan School of Management; and, (S.M.)--Massachusetts Institute of Technology, Engineering Systems Division; in conjunction with the Leaders for Global Operations Program at MIT, 2010. Cataloged from PDF version of thesis. Includes bibliographical references (p. 80-85). This thesis explores business opportunities in the "smart grid" environment for the Power Electronics Global Product Group (PE GPG) of ABB, Ltd. The goal of this thesis is three-fold: 1) Provide a detailed definition of the smart grid landscape. 2) Create a framework for decision makers in the face of uncertainty, providing a view of both current initiatives and growth opportunities. 3) Use this framework to identify areas where the PE GPG can have the greatest market success in terms of revenue and profit; and perform a high-level analysis of those key opportunities, including a preliminary market, technical, and financial assessment. Working with key stakeholders across the unit and corporate level, the smart grid was defined, with a technologies map created, and key opportunities identified. With the opportunity set defined, a framework was developed to aid senior management in finding the best opportunities in the smart grid market. By subsequently applying this framework, two segments were identified as the most promising: plug-in electric vehicle charging and battery energy storage. While straightforward to identify opportunities in this manner, this process really highlighted the need for a comprehensive framework for decision makers, as well as the importance of such tools in identifying promising new projects, allocating resources efficiently, and communicating the strategic vision throughout the organization on an ongoing basis. by Calman Lankton. S.M. M.B.A. 2010-10-12T17:53:32Z 2010-10-12T17:53:32Z 2010 2010 Thesis http://hdl.handle.net/1721.1/59166 659566335 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 87 p. application/pdf Massachusetts Institute of Technology |
spellingShingle | Sloan School of Management. Engineering Systems Division. Leaders for Global Operations Program. Lankton, Calman (Calman Ballow) Smart grid technologies and the development of a decision making framework for market entry |
title | Smart grid technologies and the development of a decision making framework for market entry |
title_full | Smart grid technologies and the development of a decision making framework for market entry |
title_fullStr | Smart grid technologies and the development of a decision making framework for market entry |
title_full_unstemmed | Smart grid technologies and the development of a decision making framework for market entry |
title_short | Smart grid technologies and the development of a decision making framework for market entry |
title_sort | smart grid technologies and the development of a decision making framework for market entry |
topic | Sloan School of Management. Engineering Systems Division. Leaders for Global Operations Program. |
url | http://hdl.handle.net/1721.1/59166 |
work_keys_str_mv | AT lanktoncalmancalmanballow smartgridtechnologiesandthedevelopmentofadecisionmakingframeworkformarketentry |