Essays on modeling and measurement of consumers' decision strategies

Essays on modeling and measurement of consumers' decision strategies

Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 2012.

Bibliographic Details
Main Author: Dzyabura, Daria
Other Authors: John R. Hauser.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2013
Subjects:
Sloan School of Management.
Online Access:http://hdl.handle.net/1721.1/77541

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