Managing Innovation in a Crowd

Crowdsourcing is an emerging technology where innovation and production are sourced out to the public through an open call. At the center of crowdsourcing is a resource allocation problem: there is an abundance of workers but a scarcity of high skills, and an easy task assigned to a high-skill worke...

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Main Authors: Acemoglu, Daron, Mostagir, Mohamed, Ozdaglar, Asuman
Formato: Working Paper
Publicado: Cambridge, MA: Department of Economics, Massachusetts Institute of Technology 2014
Subjects:
Acceso en liña:http://hdl.handle.net/1721.1/84477
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author Acemoglu, Daron
Mostagir, Mohamed
Ozdaglar, Asuman
author_facet Acemoglu, Daron
Mostagir, Mohamed
Ozdaglar, Asuman
author_sort Acemoglu, Daron
collection MIT
description Crowdsourcing is an emerging technology where innovation and production are sourced out to the public through an open call. At the center of crowdsourcing is a resource allocation problem: there is an abundance of workers but a scarcity of high skills, and an easy task assigned to a high-skill worker is a waste of resources. This problem is complicated by the fact that the exact difficulties of innovation tasks may not be known in advance, so tasks that require high-skill labor cannot be identified and allocated ahead of time. We show that the solution to this problem takes the form of a skill hierarchy, where tasks are first attempted by low-skill labor, and high skill workers only engage with a task if less skilled workers are unable to finish it. This hierarchy can be constructed and implemented in a decentralized manner even though neither the difficulties of the tasks nor the skills of the candidate workers are known. We provide a dynamic pricing mechanism that achieves this implementation by inducing workers to self-select into different layers. The mechanism is simple: each time a task is attempted and not finished, its price (reward upon completion) goes up.
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spelling mit-1721.1/844772019-04-10T22:54:26Z Managing Innovation in a Crowd Acemoglu, Daron Mostagir, Mohamed Ozdaglar, Asuman crowdsourcing, crowd innovation, hierarchies, matching Crowdsourcing is an emerging technology where innovation and production are sourced out to the public through an open call. At the center of crowdsourcing is a resource allocation problem: there is an abundance of workers but a scarcity of high skills, and an easy task assigned to a high-skill worker is a waste of resources. This problem is complicated by the fact that the exact difficulties of innovation tasks may not be known in advance, so tasks that require high-skill labor cannot be identified and allocated ahead of time. We show that the solution to this problem takes the form of a skill hierarchy, where tasks are first attempted by low-skill labor, and high skill workers only engage with a task if less skilled workers are unable to finish it. This hierarchy can be constructed and implemented in a decentralized manner even though neither the difficulties of the tasks nor the skills of the candidate workers are known. We provide a dynamic pricing mechanism that achieves this implementation by inducing workers to self-select into different layers. The mechanism is simple: each time a task is attempted and not finished, its price (reward upon completion) goes up. We thank Glenn Ellison, Luis Garicano, Karim Lakhani, Jonathan Levin, David Miller, and seminar participants at Duke, Johns Hopkins, Michigan, Microsoft Redmond, MIT, University of Texas-Austin, and University of Washington for useful comments and discussion. We gratefully acknowledge financial support from Draper Labs and the Toulouse Network for Information Technology (supported by Microsoft). 2014-01-24T00:22:35Z 2014-01-24T00:22:35Z 2014-01-17 Working Paper http://hdl.handle.net/1721.1/84477 Working paper, Massachusetts Institute of Technology, Dept. of Economics;14-04 application/pdf Cambridge, MA: Department of Economics, Massachusetts Institute of Technology
spellingShingle crowdsourcing, crowd innovation, hierarchies, matching
Acemoglu, Daron
Mostagir, Mohamed
Ozdaglar, Asuman
Managing Innovation in a Crowd
title Managing Innovation in a Crowd
title_full Managing Innovation in a Crowd
title_fullStr Managing Innovation in a Crowd
title_full_unstemmed Managing Innovation in a Crowd
title_short Managing Innovation in a Crowd
title_sort managing innovation in a crowd
topic crowdsourcing, crowd innovation, hierarchies, matching
url http://hdl.handle.net/1721.1/84477
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