Contraction of Online Response to Major Events

Quantifying regularities in behavioral dynamics is of crucial interest for understanding collective social events such as panics or political revolutions. With the widespread use of digital communication media it has become possible to study massive data streams of user-created content in which indi...

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Main Authors: Szell, Michael, Ratti, Carlo, Grauwin, Sebastian
Other Authors: Massachusetts Institute of Technology. Department of Urban Studies and Planning
Format: Article
Language:en_US
Published: Public Library of Science 2014
Online Access:http://hdl.handle.net/1721.1/86186
https://orcid.org/0000-0003-2026-5631
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author Szell, Michael
Ratti, Carlo
Grauwin, Sebastian
author2 Massachusetts Institute of Technology. Department of Urban Studies and Planning
author_facet Massachusetts Institute of Technology. Department of Urban Studies and Planning
Szell, Michael
Ratti, Carlo
Grauwin, Sebastian
author_sort Szell, Michael
collection MIT
description Quantifying regularities in behavioral dynamics is of crucial interest for understanding collective social events such as panics or political revolutions. With the widespread use of digital communication media it has become possible to study massive data streams of user-created content in which individuals express their sentiments, often towards a specific topic. Here we investigate messages from various online media created in response to major, collectively followed events such as sport tournaments, presidential elections, or a large snow storm. We relate content length and message rate, and find a systematic correlation during events which can be described by a power law relation—the higher the excitation, the shorter the messages. We show that on the one hand this effect can be observed in the behavior of most regular users, and on the other hand is accentuated by the engagement of additional user demographics who only post during phases of high collective activity. Further, we identify the distributions of content lengths as lognormals in line with statistical linguistics, and suggest a phenomenological law for the systematic dependence of the message rate to the lognormal mean parameter. Our measurements have practical implications for the design of micro-blogging and messaging services. In the case of the existing service Twitter, we show that the imposed limit of 140 characters per message currently leads to a substantial fraction of possibly dissatisfying to compose tweets that need to be truncated by their users.
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spelling mit-1721.1/861862022-10-02T06:17:33Z Contraction of Online Response to Major Events Szell, Michael Ratti, Carlo Grauwin, Sebastian Massachusetts Institute of Technology. Department of Urban Studies and Planning Massachusetts Institute of Technology. SENSEable City Laboratory Szell, Michael Grauwin, Sebastian Ratti, Carlo Quantifying regularities in behavioral dynamics is of crucial interest for understanding collective social events such as panics or political revolutions. With the widespread use of digital communication media it has become possible to study massive data streams of user-created content in which individuals express their sentiments, often towards a specific topic. Here we investigate messages from various online media created in response to major, collectively followed events such as sport tournaments, presidential elections, or a large snow storm. We relate content length and message rate, and find a systematic correlation during events which can be described by a power law relation—the higher the excitation, the shorter the messages. We show that on the one hand this effect can be observed in the behavior of most regular users, and on the other hand is accentuated by the engagement of additional user demographics who only post during phases of high collective activity. Further, we identify the distributions of content lengths as lognormals in line with statistical linguistics, and suggest a phenomenological law for the systematic dependence of the message rate to the lognormal mean parameter. Our measurements have practical implications for the design of micro-blogging and messaging services. In the case of the existing service Twitter, we show that the imposed limit of 140 characters per message currently leads to a substantial fraction of possibly dissatisfying to compose tweets that need to be truncated by their users. Ericsson Inc. (‘‘Signature of Humanity’’ fellowship) 2014-04-16T19:57:35Z 2014-04-16T19:57:35Z 2014-02 2013-09 Article http://purl.org/eprint/type/JournalArticle 1932-6203 http://hdl.handle.net/1721.1/86186 Szell, Michael, Sébastian Grauwin, and Carlo Ratti. “Contraction of Online Response to Major Events.” Edited by Jesus Gomez-Gardenes. PLoS ONE 9, no. 2 (February 26, 2014): e89052. https://orcid.org/0000-0003-2026-5631 en_US http://dx.doi.org/10.1371/journal.pone.0089052 PLoS ONE Creative Commons Attribution http://creativecommons.org/licenses/by/4.0/ application/pdf Public Library of Science PLoS
spellingShingle Szell, Michael
Ratti, Carlo
Grauwin, Sebastian
Contraction of Online Response to Major Events
title Contraction of Online Response to Major Events
title_full Contraction of Online Response to Major Events
title_fullStr Contraction of Online Response to Major Events
title_full_unstemmed Contraction of Online Response to Major Events
title_short Contraction of Online Response to Major Events
title_sort contraction of online response to major events
url http://hdl.handle.net/1721.1/86186
https://orcid.org/0000-0003-2026-5631
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