Global expansion strategies for software firms

Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, 2014.

Bibliographic Details
Main Author: Yoden, Michihiko
Other Authors: Michael A. Cusumano.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2014
Subjects:
Online Access:http://hdl.handle.net/1721.1/90225
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author Yoden, Michihiko
author2 Michael A. Cusumano.
author_facet Michael A. Cusumano.
Yoden, Michihiko
author_sort Yoden, Michihiko
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description Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, 2014.
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spelling mit-1721.1/902252019-04-12T20:47:02Z Global expansion strategies for software firms Yoden, Michihiko Michael A. Cusumano. Sloan School of Management. Sloan School of Management. Sloan School of Management. Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, 2014. Cataloged from PDF version of thesis. Includes bibliographical references (pages [89]-[91]). The business competition in the software industry is increasingly becoming a global competition. In this era with a fast-paced innovative environment, strategy plays an important role for managers in software companies in defining its own globalization approach. This thesis discusses the competitive dynamics of a wide variety of product segments in the software industry - IT services, packaged software, Internet services and e-commerce - to illustrate the different nature of the business in the software industry, especially with the focus on globalization. The work first discusses the current global competition in the software industry. The analyses cover the competitive landscape in certain product segments as well as in certain regions. Second, a Global Winner-Takes-All-or-Most framework is introduced to simplify the thought process in determining which business a firm is competing in, what are the implications of global competition and what a firm should think through when it considers international expansion to another country or region. Third, a DAC framework (local demand, accessibility and complementarity) is also introduced to simplify the thought process in determining which countries or regions a firm should focus its resources on, along with the implications of competition and what a firm should think through. Next, three aspects of execution implications - new market expansion, organizational design and leadership - are discussed. These frameworks and findings are backed up with sketches of global software firms to highlight the best practices in the software industry in terms of globalization, with an emphasis on software firms. Finally, a summary of the findings from this research and recommendations are provided for software firms headed for globalization. by Michihiko Yoden. M.B.A. 2014-09-19T21:47:09Z 2014-09-19T21:47:09Z 2014 2014 Thesis http://hdl.handle.net/1721.1/90225 890374869 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 [viii], 87, [3] pages application/pdf Massachusetts Institute of Technology
spellingShingle Sloan School of Management.
Yoden, Michihiko
Global expansion strategies for software firms
title Global expansion strategies for software firms
title_full Global expansion strategies for software firms
title_fullStr Global expansion strategies for software firms
title_full_unstemmed Global expansion strategies for software firms
title_short Global expansion strategies for software firms
title_sort global expansion strategies for software firms
topic Sloan School of Management.
url http://hdl.handle.net/1721.1/90225
work_keys_str_mv AT yodenmichihiko globalexpansionstrategiesforsoftwarefirms