Customer-driven engineering for developing a "hit" product targeted at Leading Edge Boomers

Customer-driven engineering for developing a "hit" product targeted at Leading Edge Boomers

Thesis (S.M.)--Massachusetts Institute of Technology, System Design & Management Program, February 2001.

Bibliographic Details
Main Author: Renaud, Christopher M. (Christopher Michael), 1969-
Other Authors: Drazen Prelec.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2014
Subjects:
System Design and Management Program.
Online Access:http://hdl.handle.net/1721.1/91728

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