Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider
Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2014.
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| Format: | Thesis |
| Language: | eng |
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Massachusetts Institute of Technology
2015
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| Online Access: | http://hdl.handle.net/1721.1/93006 |
| _version_ | 1811079031462821888 |
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| author | Bothra, Sandeep |
| author2 | Sharmila Chatterjee. |
| author_facet | Sharmila Chatterjee. Bothra, Sandeep |
| author_sort | Bothra, Sandeep |
| collection | MIT |
| description | Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2014. |
| first_indexed | 2024-09-23T11:09:02Z |
| format | Thesis |
| id | mit-1721.1/93006 |
| institution | Massachusetts Institute of Technology |
| language | eng |
| last_indexed | 2024-09-23T11:09:02Z |
| publishDate | 2015 |
| publisher | Massachusetts Institute of Technology |
| record_format | dspace |
| spelling | mit-1721.1/930062019-04-11T10:11:26Z Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider Bothra, Sandeep Sharmila Chatterjee. Sloan School of Management. Sloan School of Management. Sloan School of Management. Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2014. Cataloged from PDF version of thesis. Includes bibliographical references (pages 49-50). Technological advances have led to treating complicated surgical indications and early recovery for millions of patients worldwide. Developments that also provide cost benefits and simplify procedures have global appeal. This report provides an analysis and evaluation of a neuromonitoring technology as applicable to the US medical device market. This technology promises to make surgery safer and reduce the learning curve associated with complicated procedures. The goal is to recommend the optimal mode of market entry for a leading device provider for the US Market. by Sandeep Bothra. S.M. in Management of Technology 2015-01-20T17:53:06Z 2015-01-20T17:53:06Z 2014 2014 Thesis http://hdl.handle.net/1721.1/93006 899208678 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 50 pages application/pdf n-us--- Massachusetts Institute of Technology |
| spellingShingle | Sloan School of Management. Bothra, Sandeep Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title | Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title_full | Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title_fullStr | Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title_full_unstemmed | Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title_short | Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider |
| title_sort | optimal modality of market entry for a neuromonitoring innovation assessment for a leading medical device provider |
| topic | Sloan School of Management. |
| url | http://hdl.handle.net/1721.1/93006 |
| work_keys_str_mv | AT bothrasandeep optimalmodalityofmarketentryforaneuromonitoringinnovationassessmentforaleadingmedicaldeviceprovider |