Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider

Optimal modality of market entry for a neuromonitoring innovation : assessment for a leading medical device provider

Thesis: S.M. in Management of Technology, Massachusetts Institute of Technology, Sloan School of Management, 2014.

Bibliographic Details
Main Author: Bothra, Sandeep
Other Authors: Sharmila Chatterjee.
Format: Thesis
Language:eng
Published: Massachusetts Institute of Technology 2015
Subjects:
Sloan School of Management.
Online Access:http://hdl.handle.net/1721.1/93006

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