Effects of web design quality and media publicity on job applicants.
The aim of this study was to investigate the effects of media publicity and company’s website on organizational attractiveness and job application tendency. A 3 x 2 factorial design was formulated to test our hypotheses. We proposed that as web design quality increases, perceived organizational attr...
Main Authors: | Lin, Shihui., Queck, Su Fen., Tan, Weiling. |
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Other Authors: | Templer, Klaus-Jurgen |
Format: | Final Year Project (FYP) |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10334 |
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