Ongoing external information search for consumer durable.
The purpose of this empirical study is to find out the factors that affect the amount of ongoing external information search activities for consumer durable goods and the relationship between such factors and the amount of search. Primary research is used and the data is collected from undergraduat...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project (FYP) |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/10584 |
| _version_ | 1811691173351260160 |
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| author | Fu, Hwee Yee. Koh, Hui Loon. Lim, Mui Ki. |
| author2 | Cha, Tai Hoon |
| author_facet | Cha, Tai Hoon Fu, Hwee Yee. Koh, Hui Loon. Lim, Mui Ki. |
| author_sort | Fu, Hwee Yee. |
| collection | NTU |
| description | The purpose of this empirical study is to find out the factors that affect the amount of ongoing external information search activities for consumer durable goods and the relationship between such factors and the amount of search. Primary research is used and the data is collected from undergraduates studying in the Nanyang Technological University and the National University of Singapore using a self-administered questionnaire. |
| first_indexed | 2024-10-01T06:15:41Z |
| format | Final Year Project (FYP) |
| id | ntu-10356/10584 |
| institution | Nanyang Technological University |
| last_indexed | 2024-10-01T06:15:41Z |
| publishDate | 2008 |
| record_format | dspace |
| spelling | ntu-10356/105842023-05-19T05:44:56Z Ongoing external information search for consumer durable. Fu, Hwee Yee. Koh, Hui Loon. Lim, Mui Ki. Cha, Tai Hoon Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The purpose of this empirical study is to find out the factors that affect the amount of ongoing external information search activities for consumer durable goods and the relationship between such factors and the amount of search. Primary research is used and the data is collected from undergraduates studying in the Nanyang Technological University and the National University of Singapore using a self-administered questionnaire. 2008-09-24T07:45:25Z 2008-09-24T07:45:25Z 1999 1999 Final Year Project (FYP) http://hdl.handle.net/10356/10584 Nanyang Technological University application/pdf |
| spellingShingle | DRNTU::Business::Marketing::Consumer behavior Fu, Hwee Yee. Koh, Hui Loon. Lim, Mui Ki. Ongoing external information search for consumer durable. |
| title | Ongoing external information search for consumer durable. |
| title_full | Ongoing external information search for consumer durable. |
| title_fullStr | Ongoing external information search for consumer durable. |
| title_full_unstemmed | Ongoing external information search for consumer durable. |
| title_short | Ongoing external information search for consumer durable. |
| title_sort | ongoing external information search for consumer durable |
| topic | DRNTU::Business::Marketing::Consumer behavior |
| url | http://hdl.handle.net/10356/10584 |
| work_keys_str_mv | AT fuhweeyee ongoingexternalinformationsearchforconsumerdurable AT kohhuiloon ongoingexternalinformationsearchforconsumerdurable AT limmuiki ongoingexternalinformationsearchforconsumerdurable |