Influence of bonus and creative rewards on creative outputs and creative risks

Creativity has been identified by many as the key to successful strategy formulation and implementation. To some firms, this can mean gaining a competitive advantage, to others,this might be the crucial tool for survival. This study examines the impact that goal-attainment bonus schemes and rewards...

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Bibliographic Details
Main Authors: Ang, Sheu Li, Wong, Siew Kian, Yeo, Wee Leong
Other Authors: Goodwin, David
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10615

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