Scientific uncertainty as a moderator of the relationship between descriptive norm and intentions to engage in cancer risk-reducing behaviors

This study examined motivational factors underlying six behaviors with varying levels of scientific uncertainty with regard to their effectiveness in reducing cancer risk. Making use of considerable within-subjects variation, we examined the moderating role of the degree of scientific uncertainty ab...

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Bibliographic Details
Main Authors: Niederdeppe, Jeff, Kim, Hye Kyung, Kim, Sooyeon
Other Authors: Wee Kim Wee School of Communication and Information
Format: Journal Article
Language:English
Published: 2015
Subjects:
Online Access:https://hdl.handle.net/10356/107300
http://hdl.handle.net/10220/25436
http://dx.doi.org/10.1080/10810730.2014.977465

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