Common factors influencing consumers' choice and return patronage of food establishments in Singapore.

The objective of this study is to investigate the common factors influencing both consumers' choice and return patronage of food establishments in Singapore. The study purports to establish this common link across sit-in restaurants, fast food outlets and hawker centres, and concludes with spec...

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Bibliographic Details
Main Authors: Chew, Lay Hong., Lim, Anthony., Yeo, Li Sze.
Other Authors: Leung-Wong, Roberta
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10953
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author Chew, Lay Hong.
Lim, Anthony.
Yeo, Li Sze.
author2 Leung-Wong, Roberta
author_facet Leung-Wong, Roberta
Chew, Lay Hong.
Lim, Anthony.
Yeo, Li Sze.
author_sort Chew, Lay Hong.
collection NTU
description The objective of this study is to investigate the common factors influencing both consumers' choice and return patronage of food establishments in Singapore. The study purports to establish this common link across sit-in restaurants, fast food outlets and hawker centres, and concludes with specific recommendations for the respective establishment.
first_indexed 2024-10-01T03:07:50Z
format Final Year Project (FYP)
id ntu-10356/10953
institution Nanyang Technological University
last_indexed 2024-10-01T03:07:50Z
publishDate 2008
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spelling ntu-10356/109532023-05-19T03:30:05Z Common factors influencing consumers' choice and return patronage of food establishments in Singapore. Chew, Lay Hong. Lim, Anthony. Yeo, Li Sze. Leung-Wong, Roberta Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The objective of this study is to investigate the common factors influencing both consumers' choice and return patronage of food establishments in Singapore. The study purports to establish this common link across sit-in restaurants, fast food outlets and hawker centres, and concludes with specific recommendations for the respective establishment. 2008-09-24T07:49:22Z 2008-09-24T07:49:22Z 2000 2000 Final Year Project (FYP) http://hdl.handle.net/10356/10953 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business::Marketing::Consumer behavior
Chew, Lay Hong.
Lim, Anthony.
Yeo, Li Sze.
Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title_full Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title_fullStr Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title_full_unstemmed Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title_short Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
title_sort common factors influencing consumers choice and return patronage of food establishments in singapore
topic DRNTU::Business::Marketing::Consumer behavior
url http://hdl.handle.net/10356/10953
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