Opinion advertising.
A qualitative research on Opinion Advertising in general and in Singapore.
Main Authors: | Loh, Pui Yee., Lim, Corrinna., Sng, Alvin Poh Leong. |
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Other Authors: | Webster, John Frederick |
Format: | Final Year Project (FYP) |
Published: |
2008
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/11157 |
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