Individualist-collectivist construct and the social aspects of shopping.

The paper seeks to explain the attitudes of young Singaporean adults toward online shopping and real life shopping. It examines the impact of the individualist-collectivist construct on shopping behaviour in Singapore. In addition, it discusses alternative factors that influence the shopping behavio...

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Bibliographic Details
Main Authors: Ng, Siu Fang., Ong, Yen Lyn., Teo, Su Chern.
Other Authors: Marshall, Roger
Format: Final Year Project (FYP)
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11332
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author Ng, Siu Fang.
Ong, Yen Lyn.
Teo, Su Chern.
author2 Marshall, Roger
author_facet Marshall, Roger
Ng, Siu Fang.
Ong, Yen Lyn.
Teo, Su Chern.
author_sort Ng, Siu Fang.
collection NTU
description The paper seeks to explain the attitudes of young Singaporean adults toward online shopping and real life shopping. It examines the impact of the individualist-collectivist construct on shopping behaviour in Singapore. In addition, it discusses alternative factors that influence the shopping behaviour.
first_indexed 2024-10-01T04:07:09Z
format Final Year Project (FYP)
id ntu-10356/11332
institution Nanyang Technological University
last_indexed 2024-10-01T04:07:09Z
publishDate 2008
record_format dspace
spelling ntu-10356/113322023-05-19T06:24:05Z Individualist-collectivist construct and the social aspects of shopping. Ng, Siu Fang. Ong, Yen Lyn. Teo, Su Chern. Marshall, Roger Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The paper seeks to explain the attitudes of young Singaporean adults toward online shopping and real life shopping. It examines the impact of the individualist-collectivist construct on shopping behaviour in Singapore. In addition, it discusses alternative factors that influence the shopping behaviour. 2008-09-24T07:53:45Z 2008-09-24T07:53:45Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11332 Nanyang Technological University application/pdf
spellingShingle DRNTU::Business::Marketing::Consumer behavior
Ng, Siu Fang.
Ong, Yen Lyn.
Teo, Su Chern.
Individualist-collectivist construct and the social aspects of shopping.
title Individualist-collectivist construct and the social aspects of shopping.
title_full Individualist-collectivist construct and the social aspects of shopping.
title_fullStr Individualist-collectivist construct and the social aspects of shopping.
title_full_unstemmed Individualist-collectivist construct and the social aspects of shopping.
title_short Individualist-collectivist construct and the social aspects of shopping.
title_sort individualist collectivist construct and the social aspects of shopping
topic DRNTU::Business::Marketing::Consumer behavior
url http://hdl.handle.net/10356/11332
work_keys_str_mv AT ngsiufang individualistcollectivistconstructandthesocialaspectsofshopping
AT ongyenlyn individualistcollectivistconstructandthesocialaspectsofshopping
AT teosuchern individualistcollectivistconstructandthesocialaspectsofshopping