Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective.
Provides a more customer-focused analysis of the service quality in the Singapore mobile phone industry after full liberalisation on April 1, 2000 using the SERVQUAL Model. Compares among the 3 market players: SingTel, M1 and StarHub; and attempts to highlight the possible actions likely to be take...
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Format: | Final Year Project (FYP) |
Published: |
2008
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Online Access: | http://hdl.handle.net/10356/11705 |
_version_ | 1811697636072226816 |
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author | Phua, Kevin Tshi Howe. Koh, Kok Beng. Goh, Jayson Chor Hong. |
author2 | Assafa Endeshaw Mohammed |
author_facet | Assafa Endeshaw Mohammed Phua, Kevin Tshi Howe. Koh, Kok Beng. Goh, Jayson Chor Hong. |
author_sort | Phua, Kevin Tshi Howe. |
collection | NTU |
description | Provides a more customer-focused analysis of the service quality in the Singapore mobile phone industry after full liberalisation on April 1, 2000 using the SERVQUAL Model. Compares among the 3 market players: SingTel, M1 and StarHub; and attempts to highlight the possible actions likely to be taken by dissatisfied customers. |
first_indexed | 2024-10-01T07:58:24Z |
format | Final Year Project (FYP) |
id | ntu-10356/11705 |
institution | Nanyang Technological University |
last_indexed | 2024-10-01T07:58:24Z |
publishDate | 2008 |
record_format | dspace |
spelling | ntu-10356/117052023-05-19T03:30:07Z Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. Phua, Kevin Tshi Howe. Koh, Kok Beng. Goh, Jayson Chor Hong. Assafa Endeshaw Mohammed Nanyang Business School DRNTU::Business::Marketing::Customer services Provides a more customer-focused analysis of the service quality in the Singapore mobile phone industry after full liberalisation on April 1, 2000 using the SERVQUAL Model. Compares among the 3 market players: SingTel, M1 and StarHub; and attempts to highlight the possible actions likely to be taken by dissatisfied customers. 2008-09-24T07:58:03Z 2008-09-24T07:58:03Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11705 Nanyang Technological University application/pdf |
spellingShingle | DRNTU::Business::Marketing::Customer services Phua, Kevin Tshi Howe. Koh, Kok Beng. Goh, Jayson Chor Hong. Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title | Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title_full | Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title_fullStr | Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title_full_unstemmed | Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title_short | Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective. |
title_sort | service quality in the singapore mobile phone industry after 1 april 2000 the consumer s perspective |
topic | DRNTU::Business::Marketing::Customer services |
url | http://hdl.handle.net/10356/11705 |
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