Demand model for the Singapore international direct dial service.

Demand model for the Singapore international direct dial service.

Through use of a double logarithmic linear regression model, this study serves to address the demand potential of the international calls market in Singapore and the price elasticity of demand of international telephone calls locally so as to determine if price is an effective marketing tool to incr...

Fuld beskrivelse

Bibliografiske detaljer
Main Authors:	Goh, Chen Chuan., Cheong, Kevin Chung Kin., Sim, Lee Khoon.
Andre forfattere:	Tan, Khee Giap
Format:	Final Year Project (FYP)
Udgivet:	2008
Fag:	DRNTU::Business::Marketing
Online adgang:	http://hdl.handle.net/10356/11722

Lignende værker

Electronic share trading via computer dial-up in Singapore : a feasibility study.
af: Ho, David Weng Cheong., et al.
Udgivet: (2009)

Exploratory study on consumers’ perceptions of service quality of coffee outlets in Singapore.
af: Sim, David., et al.
Udgivet: (2008)

Service quality in Singapore bus service
af: Ang, Hui Shan, et al.
Udgivet: (2008)

A comparative study on the service quality of Singapore and non-Singapore banks
af: Awe Wan Peng, et al.
Udgivet: (2014)

Service quality in the Singapore MCE industry
af: Ng, Jui Chuan, et al.
Udgivet: (2008)

Market potential of service apartments in Singapore
af: Chong, Peiling, et al.
Udgivet: (2013)

Assessing computer trade show functions and performance in Singapore.
af: Chan, Hui., et al.
Udgivet: (2009)

Marketing study of serviced apartments in Singapore, 1999.
af: Kang, Julia Su Mei., et al.
Udgivet: (2008)

The study of internal marketing in the hotel industry of Singapore.
af: Chan, Vee Mun., et al.
Udgivet: (2008)

Service quality in the Singapore mobile phone industry after 1 April 2000 : the consumer's perspective.
af: Phua, Kevin Tshi Howe., et al.
Udgivet: (2008)

Girls' Nite Out : Is A Ladies Only Club Feasible In Singapore.
af: Chan, Chin Yin., et al.
Udgivet: (2008)

Marketing of the arts in Singapore.
af: Lau, Tong Yen., et al.
Udgivet: (2008)

Market strategy for Ben and Jerry's homemade, Inc. into Singapore.
af: Goh, Mei Fern., et al.
Udgivet: (2013)

Recycling in Singapore
af: Gan, Chea Ling, et al.
Udgivet: (2008)

Marketing strategies of foreign banks in Singapore.
af: Tan, Hwee Leng., et al.
Udgivet: (2008)

Singapore Zoological Gardens : effects of environmental stimuli on visitors' perceptions
af: Chew, Pei Pei., et al.
Udgivet: (2008)

An exploratory study on shopper typologies based on architectural styles in Singapore.
af: Goh, Shun Quan., et al.
Udgivet: (2012)

Study of the demand for current and future paging services in Singapore.
af: Chang Lily, Liew Shiang Hung, Wong Siow Lai
Udgivet: (2014)

Store loyalty on grocery shoppers in Singapore
af: Goh Lay Hua, Tay Peck Hwa, Woo Foong Yee
Udgivet: (2014)

International market research project on filters (Philippines, Indonesia, Singapore and Thailand).
af: Wong, Victor Foo Keng., et al.
Udgivet: (2009)

Service quality of hotels in Singapore
af: Koh, Wee Kwang., et al.
Udgivet: (2008)

A study on an Izakaya in Singapore : Shunjuu from a marketing service approach
af: Ng, Junkang, et al.
Udgivet: (2008)

Exploratory study of full-service restaurant industry in Singapore from retail perspective
af: Pang, Kok Chiang, et al.
Udgivet: (2008)

Service quality antecedents and their relationship with repurchase intention in the Singapore low-cost carrier market.
af: Goh, Dian Yang., et al.
Udgivet: (2011)

Service quality & customer satisfaction of Singapore public transport.
af: Lee, Jane Wai Leng., et al.
Udgivet: (2008)

The role of venture capital in the establishment and growth of technology based ventures in Singapore.
af: Cheong, Soo Chin., et al.
Udgivet: (2009)

Price threshold, discount saturation point and postponement behavior for products and services in Singapore.
af: Leong, Joyce Tien Mei., et al.
Udgivet: (2008)

Service quality of deluxe hotels in Singapore
af: Ng Peggy, Yuan Mei Kee, Ng Ling Ling
Udgivet: (2014)

Service quality of coffee cafes in Singapore
af: Chua Lay Yong, Lim Lay Se, Low Puay Joo Kelly
Udgivet: (2014)

Digital camera : a Singapore perspective
af: Chen, Michael Pier Yuh Peir, et al.
Udgivet: (2008)

Exploratory study of Singapore Airlines' service quality for the economy class passengers in the new millennium.
af: Tan, Melissa Hui Li., et al.
Udgivet: (2008)

Reforms in the Singapore capital markets.
af: Goh, Jee Foon., et al.
Udgivet: (2008)

A study on the profile of deparment store shoppers in Singapore.
af: Goh, Fan Ling., et al.
Udgivet: (2013)

Service quality of Singapore tour operators : Chinese tourists' perspectives.
af: Choo, Wen Min., et al.
Udgivet: (2008)

Acceptability of online music distribution in Singapore.
af: Tan, Hui Feng., et al.
Udgivet: (2008)

Consumer attitudes towards direct marketing channels in Singapore.
af: Cheng, Eddy Hong Wee., et al.
Udgivet: (2008)

Consumer preferences in the Singapore car industry.
af: Lee, Cheng Ling., et al.
Udgivet: (2008)

Asia Pacific Breweries' anchor beer in Singapore (B) : the new challenges
af: Chung, Cindy Mann Yien, et al.
Udgivet: (2013)

Service industry customer satisfaction index in Singapore.
af: Lim, Chye Hong., et al.
Udgivet: (2008)

Service quality of 5 major sectors in Singapore.
af: Seah, Reynold Eng Shing., et al.
Udgivet: (2008)