Shipping yield management model for liner shipping

Yield management is commonly used in transportation and service industries, particularly in the airlines and hotels. With the immense profitable results that brought to the companies employing yield management, it is worth a study on its implementation on the shipping industry as well. With the u...

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Bibliographic Details
Main Authors: Cheng, Meifeng., Seah, Zhi Ling., Tan, Verity Lay Shan.
Other Authors: Chen, Po-Han
Format: Final Year Project (FYP)
Language:English
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/12727