| Summary: | To understand the type of nudges that are most effective in combating COVID-19 fake news, this study explores how nudge frame and nudge frequency affects the likelihood of sharing and confidence in accuracy of news. It also considers if individual-level traits such as need for cognition and psychological reactance moderates the main effects. This study features a
2 (Nudge Frame – Gain vs. Loss) x 2 (Nudge Frequency – Single vs. Repeated) between- subject experiment conducted on a Singapore sample (n=238). The results showed that users exposed to a gain-frame nudge expressed lower likelihood of sharing and confidence of news, as compared to those exposed to a loss-frame nudge. The findings advanced literature on nudging in COVID-19 fake news context, which can be used to guide practical implementation of nudges on social media platforms.
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