The effect of sensationalised news on peoples' willingness to pay for food items
This study aims to evaluate the impact of different types of news articles on Singapore residents’ valuation of food items, which was obtained using the Contingent Valuation Method (CVM). The news articles focused COVID-19 food scares, and participants were categorized to either Treatment A (sensati...
Main Authors: | Chung, Jia Hui, Ng, Joey Jia Hui, Law, Victoria Yan Ting |
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Other Authors: | Yan Jubo |
Format: | Final Year Project (FYP) |
Language: | English |
Published: |
Nanyang Technological University
2021
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/147314 |
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