A case study of the internet as a medium of promotion for a country's tourism industry.

This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their un...

Full description

Bibliographic Details
Main Authors: Liew, Bruce Bol Lit., Liew, Cheng May., Quek, Claudine Mei Hsien
Other Authors: Wee Kim Wee School of Communication and Information
Format: Final Year Project (FYP)
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/14772
_version_ 1826127040338722816
author Liew, Bruce Bol Lit.
Liew, Cheng May.
Quek, Claudine Mei Hsien
author2 Wee Kim Wee School of Communication and Information
author_facet Wee Kim Wee School of Communication and Information
Liew, Bruce Bol Lit.
Liew, Cheng May.
Quek, Claudine Mei Hsien
author_sort Liew, Bruce Bol Lit.
collection NTU
description This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their understanding of Singapore.
first_indexed 2024-10-01T07:02:15Z
format Final Year Project (FYP)
id ntu-10356/14772
institution Nanyang Technological University
language English
last_indexed 2024-10-01T07:02:15Z
publishDate 2009
record_format dspace
spelling ntu-10356/147722019-12-10T14:51:12Z A case study of the internet as a medium of promotion for a country's tourism industry. Liew, Bruce Bol Lit. Liew, Cheng May. Quek, Claudine Mei Hsien Wee Kim Wee School of Communication and Information Mark Hukill DRNTU::Social sciences::Communication::Promotional communication This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their understanding of Singapore. Bachelor of Communication Studies 2009-02-03T07:42:13Z 2009-02-03T07:42:13Z 1998 1998 Final Year Project (FYP) http://hdl.handle.net/10356/14772 en 87 p. application/pdf
spellingShingle DRNTU::Social sciences::Communication::Promotional communication
Liew, Bruce Bol Lit.
Liew, Cheng May.
Quek, Claudine Mei Hsien
A case study of the internet as a medium of promotion for a country's tourism industry.
title A case study of the internet as a medium of promotion for a country's tourism industry.
title_full A case study of the internet as a medium of promotion for a country's tourism industry.
title_fullStr A case study of the internet as a medium of promotion for a country's tourism industry.
title_full_unstemmed A case study of the internet as a medium of promotion for a country's tourism industry.
title_short A case study of the internet as a medium of promotion for a country's tourism industry.
title_sort case study of the internet as a medium of promotion for a country s tourism industry
topic DRNTU::Social sciences::Communication::Promotional communication
url http://hdl.handle.net/10356/14772
work_keys_str_mv AT liewbrucebollit acasestudyoftheinternetasamediumofpromotionforacountrystourismindustry
AT liewchengmay acasestudyoftheinternetasamediumofpromotionforacountrystourismindustry
AT quekclaudinemeihsien acasestudyoftheinternetasamediumofpromotionforacountrystourismindustry
AT liewbrucebollit casestudyoftheinternetasamediumofpromotionforacountrystourismindustry
AT liewchengmay casestudyoftheinternetasamediumofpromotionforacountrystourismindustry
AT quekclaudinemeihsien casestudyoftheinternetasamediumofpromotionforacountrystourismindustry