A case study of the internet as a medium of promotion for a country's tourism industry.
This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their un...
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Format: | Final Year Project (FYP) |
Language: | English |
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2009
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Online Access: | http://hdl.handle.net/10356/14772 |
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author | Liew, Bruce Bol Lit. Liew, Cheng May. Quek, Claudine Mei Hsien |
author2 | Wee Kim Wee School of Communication and Information |
author_facet | Wee Kim Wee School of Communication and Information Liew, Bruce Bol Lit. Liew, Cheng May. Quek, Claudine Mei Hsien |
author_sort | Liew, Bruce Bol Lit. |
collection | NTU |
description | This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their understanding of Singapore. |
first_indexed | 2024-10-01T07:02:15Z |
format | Final Year Project (FYP) |
id | ntu-10356/14772 |
institution | Nanyang Technological University |
language | English |
last_indexed | 2024-10-01T07:02:15Z |
publishDate | 2009 |
record_format | dspace |
spelling | ntu-10356/147722019-12-10T14:51:12Z A case study of the internet as a medium of promotion for a country's tourism industry. Liew, Bruce Bol Lit. Liew, Cheng May. Quek, Claudine Mei Hsien Wee Kim Wee School of Communication and Information Mark Hukill DRNTU::Social sciences::Communication::Promotional communication This paper serves as a conceptual strategy for a web site that was developed to promote Singapore as a tourism destination. The aims of this site are to contribute to existing efforts to promote interest in Singapore as a tourist destination, and to reach out to a global audience to enhance their understanding of Singapore. Bachelor of Communication Studies 2009-02-03T07:42:13Z 2009-02-03T07:42:13Z 1998 1998 Final Year Project (FYP) http://hdl.handle.net/10356/14772 en 87 p. application/pdf |
spellingShingle | DRNTU::Social sciences::Communication::Promotional communication Liew, Bruce Bol Lit. Liew, Cheng May. Quek, Claudine Mei Hsien A case study of the internet as a medium of promotion for a country's tourism industry. |
title | A case study of the internet as a medium of promotion for a country's tourism industry. |
title_full | A case study of the internet as a medium of promotion for a country's tourism industry. |
title_fullStr | A case study of the internet as a medium of promotion for a country's tourism industry. |
title_full_unstemmed | A case study of the internet as a medium of promotion for a country's tourism industry. |
title_short | A case study of the internet as a medium of promotion for a country's tourism industry. |
title_sort | case study of the internet as a medium of promotion for a country s tourism industry |
topic | DRNTU::Social sciences::Communication::Promotional communication |
url | http://hdl.handle.net/10356/14772 |
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