Effectiveness of different signages in wayfinding across varying crowd

Navigating through large train stations can be challenging for many commuters in Singapore. For example, it may be easy to lose their way due to insufficient and/or confusing signs. Currently, the most common types of signs used are overhead and wall signs. A way to improve wayfinding in train stati...

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Bibliographic Details
Main Author: Koh, Le Shan
Other Authors: Xu Hong
Format: Final Year Project (FYP)
Language:English
Published: Nanyang Technological University 2021
Subjects:
Online Access:https://hdl.handle.net/10356/148614
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author Koh, Le Shan
author2 Xu Hong
author_facet Xu Hong
Koh, Le Shan
author_sort Koh, Le Shan
collection NTU
description Navigating through large train stations can be challenging for many commuters in Singapore. For example, it may be easy to lose their way due to insufficient and/or confusing signs. Currently, the most common types of signs used are overhead and wall signs. A way to improve wayfinding in train stations is to consider the use of other variants of signs, specifically floor signs. The current study thus aims to compare the effectiveness of the use of conventional overhead and wall signs to the use of color-coded floor signs in helping commuters find their way to the exit in a virtual train station simulation created using Unity game engine. As the presence and movement of other commuters may affect the visibility of the signs, the study is interested in looking further into whether effectiveness of the different signs would be influenced by the presence of crowds using a two-way repeated measures design. Finally, participants’ evaluation on various aspects of the different signs used in the study were assessed. Results from 77 participants suggested that floor signs were more effective than overhead and wall signs in helping them navigate through the wayfinding task, and that they generally evaluated the floor signs more positively.
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spelling ntu-10356/1486142023-03-05T15:43:10Z Effectiveness of different signages in wayfinding across varying crowd Koh, Le Shan Xu Hong School of Social Sciences XUHONG@ntu.edu.sg Social sciences::Psychology Navigating through large train stations can be challenging for many commuters in Singapore. For example, it may be easy to lose their way due to insufficient and/or confusing signs. Currently, the most common types of signs used are overhead and wall signs. A way to improve wayfinding in train stations is to consider the use of other variants of signs, specifically floor signs. The current study thus aims to compare the effectiveness of the use of conventional overhead and wall signs to the use of color-coded floor signs in helping commuters find their way to the exit in a virtual train station simulation created using Unity game engine. As the presence and movement of other commuters may affect the visibility of the signs, the study is interested in looking further into whether effectiveness of the different signs would be influenced by the presence of crowds using a two-way repeated measures design. Finally, participants’ evaluation on various aspects of the different signs used in the study were assessed. Results from 77 participants suggested that floor signs were more effective than overhead and wall signs in helping them navigate through the wayfinding task, and that they generally evaluated the floor signs more positively. Bachelor of Arts in Psychology 2021-05-07T01:27:31Z 2021-05-07T01:27:31Z 2021 Final Year Project (FYP) Koh, L. S. (2021). Effectiveness of different signages in wayfinding across varying crowd. Final Year Project (FYP), Nanyang Technological University, Singapore. https://hdl.handle.net/10356/148614 https://hdl.handle.net/10356/148614 en application/pdf Nanyang Technological University
spellingShingle Social sciences::Psychology
Koh, Le Shan
Effectiveness of different signages in wayfinding across varying crowd
title Effectiveness of different signages in wayfinding across varying crowd
title_full Effectiveness of different signages in wayfinding across varying crowd
title_fullStr Effectiveness of different signages in wayfinding across varying crowd
title_full_unstemmed Effectiveness of different signages in wayfinding across varying crowd
title_short Effectiveness of different signages in wayfinding across varying crowd
title_sort effectiveness of different signages in wayfinding across varying crowd
topic Social sciences::Psychology
url https://hdl.handle.net/10356/148614
work_keys_str_mv AT kohleshan effectivenessofdifferentsignagesinwayfindingacrossvaryingcrowd