Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society

The first fast food outlet in Singapore was established in the late 1960s and the industry took off soon after in the 1980s. This thesis will first chart the chronological development of fast food joints in Singapore from the 1960s to the 1990s. Thereafter, it investigates the impact of fast food on...

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Bibliographic Details
Main Author: Woo, Xin Ning
Other Authors: Goh Geok Yian
Format: Final Year Project (FYP)
Language:English
Published: Nanyang Technological University 2022
Subjects:
Online Access:https://hdl.handle.net/10356/155964
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author Woo, Xin Ning
author2 Goh Geok Yian
author_facet Goh Geok Yian
Woo, Xin Ning
author_sort Woo, Xin Ning
collection NTU
description The first fast food outlet in Singapore was established in the late 1960s and the industry took off soon after in the 1980s. This thesis will first chart the chronological development of fast food joints in Singapore from the 1960s to the 1990s. Thereafter, it investigates the impact of fast food on Singapore through the lens of glocalisation. This occurred in the public sphere of the fast food industry and the state. Americanisation and the import of Western fast food had altered Singapore’s consumption culture. This had implications for the class discourse and the role of women in the rapidly developing nation. Western ideas were equally pervasive within the private space of the domestic household with fast food advertisements shaping the vision of an ideal family.
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spelling ntu-10356/1559642023-03-11T20:09:05Z Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society Woo, Xin Ning Goh Geok Yian School of Humanities GYGOH@ntu.edu.sg Humanities::History The first fast food outlet in Singapore was established in the late 1960s and the industry took off soon after in the 1980s. This thesis will first chart the chronological development of fast food joints in Singapore from the 1960s to the 1990s. Thereafter, it investigates the impact of fast food on Singapore through the lens of glocalisation. This occurred in the public sphere of the fast food industry and the state. Americanisation and the import of Western fast food had altered Singapore’s consumption culture. This had implications for the class discourse and the role of women in the rapidly developing nation. Western ideas were equally pervasive within the private space of the domestic household with fast food advertisements shaping the vision of an ideal family. Bachelor of Arts in History 2022-03-27T13:11:30Z 2022-03-27T13:11:30Z 2022 Final Year Project (FYP) Woo, X. N. (2022). Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society. Final Year Project (FYP), Nanyang Technological University, Singapore. https://hdl.handle.net/10356/155964 https://hdl.handle.net/10356/155964 en application/pdf Nanyang Technological University
spellingShingle Humanities::History
Woo, Xin Ning
Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title_full Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title_fullStr Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title_full_unstemmed Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title_short Time fries : how fast food took Singapore's consumption culture by storm and its impacts on Singapore society
title_sort time fries how fast food took singapore s consumption culture by storm and its impacts on singapore society
topic Humanities::History
url https://hdl.handle.net/10356/155964
work_keys_str_mv AT wooxinning timefrieshowfastfoodtooksingaporesconsumptionculturebystormanditsimpactsonsingaporesociety