How do users respond to online rumor rebuttals?
Underpinned by the Stimulus-Organism-Response framework and the anchoring effect, this paper investigates how perceived message properties of online rumor rebuttals are related to perceived utilitarian and hedonic values, which further could determine rebuttal acceptance. Given the possibility that...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2022
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/159687 |