Conceptual development of revenue and yield management system for shipping business

Yield management system is being used readily in the airlines industry but it still remains as a relatively new concept in the shipping market. This report discuss on the feasibility of the application of this yield management concept into the shipping operations

Bibliographic Details
Main Author: Lie, Zhi Jian.
Other Authors: Tiong Lee Kong, Robert
Format: Final Year Project (FYP)
Language:English
Published: 2009
Subjects:
Online Access:http://hdl.handle.net/10356/16047