Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction
The advent of artificial intelligence (AI) and the Internet of Things (IoT) has revolutionized user experience with objects. Things can perform social roles and convey persuasive messages to users, posing an important research question for communication and human-computer interaction researchers: Wh...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Journal Article |
| Language: | English |
| Published: |
2022
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| Subjects: | |
| Online Access: | https://hdl.handle.net/10356/161460 |
| _version_ | 1811678685690855424 |
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| author | Kang, Hyunjin Kim, Ki Joon Wang, Sai |
| author2 | Wee Kim Wee School of Communication and Information |
| author_facet | Wee Kim Wee School of Communication and Information Kang, Hyunjin Kim, Ki Joon Wang, Sai |
| author_sort | Kang, Hyunjin |
| collection | NTU |
| description | The advent of artificial intelligence (AI) and the Internet of Things (IoT) has revolutionized user experience with objects. Things can perform social roles and convey persuasive messages to users, posing an important research question for communication and human-computer interaction researchers: What are the factors and underlying mechanisms that shape persuasive effects of IoT? Bridging the reactance theory and the computers are social actors paradigm, this study focuses on how power dynamics are shaped in human-IoT interactions and its implications on persuasion. Specifically, the study examines the effects of the social role assigned to the IoT mobile app agent and the scope of IoT controlled by the app on users’ perceived power and subsequent persuasive outcomes. The results reveal that when the mobile IoT app is for controlling a smart home, the servant (vs. companion) agent elicits greater perceived power over IoT for users, leading to less threat-to-freedom and better persuasive outcomes, including attitude, intention, and actual behavior. However, such a difference is not observed when the mobile app is for controlling a single smart device (i.e., smart fridge). The study findings offer valuable implications for communication practitioners interested in using IoT as a persuasive tool. |
| first_indexed | 2024-10-01T02:57:12Z |
| format | Journal Article |
| id | ntu-10356/161460 |
| institution | Nanyang Technological University |
| language | English |
| last_indexed | 2024-10-01T02:57:12Z |
| publishDate | 2022 |
| record_format | dspace |
| spelling | ntu-10356/1614602023-03-05T15:57:34Z Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction Kang, Hyunjin Kim, Ki Joon Wang, Sai Wee Kim Wee School of Communication and Information Social sciences::Communication Internet of Things Persuasion The advent of artificial intelligence (AI) and the Internet of Things (IoT) has revolutionized user experience with objects. Things can perform social roles and convey persuasive messages to users, posing an important research question for communication and human-computer interaction researchers: What are the factors and underlying mechanisms that shape persuasive effects of IoT? Bridging the reactance theory and the computers are social actors paradigm, this study focuses on how power dynamics are shaped in human-IoT interactions and its implications on persuasion. Specifically, the study examines the effects of the social role assigned to the IoT mobile app agent and the scope of IoT controlled by the app on users’ perceived power and subsequent persuasive outcomes. The results reveal that when the mobile IoT app is for controlling a smart home, the servant (vs. companion) agent elicits greater perceived power over IoT for users, leading to less threat-to-freedom and better persuasive outcomes, including attitude, intention, and actual behavior. However, such a difference is not observed when the mobile app is for controlling a single smart device (i.e., smart fridge). The study findings offer valuable implications for communication practitioners interested in using IoT as a persuasive tool. Ministry of Education (MOE) Published version This research was supported by the first author’s Tier 1 Grant from Ministry of Education, Singapore (2019-T1-002-115). 2022-09-05T02:52:46Z 2022-09-05T02:52:46Z 2022 Journal Article Kang, H., Kim, K. J. & Wang, S. (2022). Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction. Frontiers in Psychology, 13, 883110-. https://dx.doi.org/10.3389/fpsyg.2022.883110 1664-1078 https://hdl.handle.net/10356/161460 10.3389/fpsyg.2022.883110 2-s2.0-85133916675 13 883110 en 2019-T1-002-115 Frontiers in Psychology © 2022 Kang, Kim and Wang. This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms. application/pdf |
| spellingShingle | Social sciences::Communication Internet of Things Persuasion Kang, Hyunjin Kim, Ki Joon Wang, Sai Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title | Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title_full | Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title_fullStr | Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title_full_unstemmed | Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title_short | Can the internet of things persuade me? An investigation into power dynamics in human-internet of things interaction |
| title_sort | can the internet of things persuade me an investigation into power dynamics in human internet of things interaction |
| topic | Social sciences::Communication Internet of Things Persuasion |
| url | https://hdl.handle.net/10356/161460 |
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