Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption

Is this food healthy? Understanding how individuals evaluate food healthiness is important because their evaluation can affect their food choices and consumption quantities, potentially leading to obesity and other health problems. However, individuals often find it difficult to process the health i...

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Bibliographic Details
Main Authors: Chan, Elaine, Zhang, Shirley Lijun
Other Authors: Nanyang Business School
Format: Journal Article
Language:English
Published: 2022
Subjects:
Online Access:https://hdl.handle.net/10356/162161
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author Chan, Elaine
Zhang, Shirley Lijun
author2 Nanyang Business School
author_facet Nanyang Business School
Chan, Elaine
Zhang, Shirley Lijun
author_sort Chan, Elaine
collection NTU
description Is this food healthy? Understanding how individuals evaluate food healthiness is important because their evaluation can affect their food choices and consumption quantities, potentially leading to obesity and other health problems. However, individuals often find it difficult to process the health information to evaluate food healthiness, so they rely on their intuition or lay beliefs to make the judgment. This article reviews recent empirical findings to highlight how individuals use lay beliefs based on sensory cues (e.g., visual, taste) and cognitive cues (e.g., nutrition label, price) to infer food healthiness and how this perception of food healthiness affects their food consumption. We conclude by discussing possible future opportunities in lay beliefs and food perception.
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spelling ntu-10356/1621612023-05-19T07:31:18Z Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption Chan, Elaine Zhang, Shirley Lijun Nanyang Business School Business::Marketing Lay Beliefs Food Is this food healthy? Understanding how individuals evaluate food healthiness is important because their evaluation can affect their food choices and consumption quantities, potentially leading to obesity and other health problems. However, individuals often find it difficult to process the health information to evaluate food healthiness, so they rely on their intuition or lay beliefs to make the judgment. This article reviews recent empirical findings to highlight how individuals use lay beliefs based on sensory cues (e.g., visual, taste) and cognitive cues (e.g., nutrition label, price) to infer food healthiness and how this perception of food healthiness affects their food consumption. We conclude by discussing possible future opportunities in lay beliefs and food perception. Ministry of Education (MOE) This work was supported by the Tier 1 Grant (RG41/21) funded by the Singapore Ministry of Education (MOE), awarded to Elaine Chan. 2022-10-06T06:36:40Z 2022-10-06T06:36:40Z 2022 Journal Article Chan, E. & Zhang, S. L. (2022). Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption. Current Opinion in Psychology, 46, 101348-. https://dx.doi.org/10.1016/j.copsyc.2022.101348 2352-250X https://hdl.handle.net/10356/162161 10.1016/j.copsyc.2022.101348 35551003 2-s2.0-85129544850 46 101348 en RG41/21 Current Opinion in Psychology © 2022 Elsevier Ltd. All rights reserved.
spellingShingle Business::Marketing
Lay Beliefs
Food
Chan, Elaine
Zhang, Shirley Lijun
Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title_full Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title_fullStr Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title_full_unstemmed Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title_short Is this food healthy? The impact of lay beliefs and contextual cues on food healthiness perception and consumption
title_sort is this food healthy the impact of lay beliefs and contextual cues on food healthiness perception and consumption
topic Business::Marketing
Lay Beliefs
Food
url https://hdl.handle.net/10356/162161
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