An integrated mHealth campaign to reduce the risk of falling for older adults
The number of falls among older adults is rising due to an aging population worldwide. An integrated communication campaign utilizing mHealth (mobile health) encouraged older adults to perform strength, balance, and flexibility exercises to reduce their risk of falling. Campaign development was guid...
Main Authors: | , , , , , |
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Format: | Journal Article |
Language: | English |
Published: |
2023
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Online Access: | https://hdl.handle.net/10356/170412 |
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author | Brew-Sam, Nicola Chib, Arul Torres, Arah Ysabelle Fondevilla Ng, Joshua Jing Xuan Wong, Jade Yi Ting Yeo, Sze-G |
author2 | Wee Kim Wee School of Communication and Information |
author_facet | Wee Kim Wee School of Communication and Information Brew-Sam, Nicola Chib, Arul Torres, Arah Ysabelle Fondevilla Ng, Joshua Jing Xuan Wong, Jade Yi Ting Yeo, Sze-G |
author_sort | Brew-Sam, Nicola |
collection | NTU |
description | The number of falls among older adults is rising due to an aging population worldwide. An integrated communication campaign utilizing mHealth (mobile health) encouraged older adults to perform strength, balance, and flexibility exercises to reduce their risk of falling. Campaign development was guided by a mixed-method approach which incorporated expert interviews (N = 3), qualitative interviews (N = 22), and a quantitative baseline pre-campaign survey (N = 274) with older adults. We evaluated the campaign impact with a pre-post survey analysis (post n = 141). Impact was measured by knowledge, attitudes, self-efficacy, and behaviors as key Social Cognitive Theory factors to exercise adoption. Results showed that respondents with campaign exposure had a significant increase in all factor scores from pre- to post-campaign survey, which was significantly higher in the group with campaign exposure. The impact evaluation illustrated how digital mobile channels effectively provide means to reach older adults to reduce their risk of falling. |
first_indexed | 2025-02-19T03:56:57Z |
format | Journal Article |
id | ntu-10356/170412 |
institution | Nanyang Technological University |
language | English |
last_indexed | 2025-02-19T03:56:57Z |
publishDate | 2023 |
record_format | dspace |
spelling | ntu-10356/1704122023-09-12T00:43:20Z An integrated mHealth campaign to reduce the risk of falling for older adults Brew-Sam, Nicola Chib, Arul Torres, Arah Ysabelle Fondevilla Ng, Joshua Jing Xuan Wong, Jade Yi Ting Yeo, Sze-G Wee Kim Wee School of Communication and Information Social sciences::Communication Campaign Exercise The number of falls among older adults is rising due to an aging population worldwide. An integrated communication campaign utilizing mHealth (mobile health) encouraged older adults to perform strength, balance, and flexibility exercises to reduce their risk of falling. Campaign development was guided by a mixed-method approach which incorporated expert interviews (N = 3), qualitative interviews (N = 22), and a quantitative baseline pre-campaign survey (N = 274) with older adults. We evaluated the campaign impact with a pre-post survey analysis (post n = 141). Impact was measured by knowledge, attitudes, self-efficacy, and behaviors as key Social Cognitive Theory factors to exercise adoption. Results showed that respondents with campaign exposure had a significant increase in all factor scores from pre- to post-campaign survey, which was significantly higher in the group with campaign exposure. The impact evaluation illustrated how digital mobile channels effectively provide means to reach older adults to reduce their risk of falling. Nanyang Technological University This study and project funding were provided by the Nanyang Technological University FYP course project grant, the Do-Good Grant by the Central Singapore Community Development Council, and the Pay-It-Forward Award Grant by the Youth Corps Singapore. 2023-09-12T00:43:19Z 2023-09-12T00:43:19Z 2022 Journal Article Brew-Sam, N., Chib, A., Torres, A. Y. F., Ng, J. J. X., Wong, J. Y. T. & Yeo, S. (2022). An integrated mHealth campaign to reduce the risk of falling for older adults. Journal of Applied Gerontology, 41(5), 1336-1347. https://dx.doi.org/10.1177/07334648211062877 0733-4648 https://hdl.handle.net/10356/170412 10.1177/07334648211062877 35085043 2-s2.0-85124081690 5 41 1336 1347 en Journal of Applied Gerontology © 2022 The Author(s), Article Reuse Guidelines. All rights reserved. |
spellingShingle | Social sciences::Communication Campaign Exercise Brew-Sam, Nicola Chib, Arul Torres, Arah Ysabelle Fondevilla Ng, Joshua Jing Xuan Wong, Jade Yi Ting Yeo, Sze-G An integrated mHealth campaign to reduce the risk of falling for older adults |
title | An integrated mHealth campaign to reduce the risk of falling for older adults |
title_full | An integrated mHealth campaign to reduce the risk of falling for older adults |
title_fullStr | An integrated mHealth campaign to reduce the risk of falling for older adults |
title_full_unstemmed | An integrated mHealth campaign to reduce the risk of falling for older adults |
title_short | An integrated mHealth campaign to reduce the risk of falling for older adults |
title_sort | integrated mhealth campaign to reduce the risk of falling for older adults |
topic | Social sciences::Communication Campaign Exercise |
url | https://hdl.handle.net/10356/170412 |
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