Analysis and evaluation of the websites of selected online bookstores.

The study examines the salient features of the websites of selected online bookstores and evaluates their effectiveness in promoting books sales. In addition, a survey of the libraries of tertiary academic institutions in Singapore was conducted to determine their use of online bookstores and the us...

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Bibliographic Details
Main Author: Pang, Shoo Hoon.
Other Authors: Shaheen Majid
Format: Thesis
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/1825
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author Pang, Shoo Hoon.
author2 Shaheen Majid
author_facet Shaheen Majid
Pang, Shoo Hoon.
author_sort Pang, Shoo Hoon.
collection NTU
description The study examines the salient features of the websites of selected online bookstores and evaluates their effectiveness in promoting books sales. In addition, a survey of the libraries of tertiary academic institutions in Singapore was conducted to determine their use of online bookstores and the useful features in selecting materials.
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institution Nanyang Technological University
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spelling ntu-10356/18252019-12-10T10:59:36Z Analysis and evaluation of the websites of selected online bookstores. Pang, Shoo Hoon. Shaheen Majid Wee Kim Wee School of Communication and Information DRNTU::Library and information science::Book industries and trade The study examines the salient features of the websites of selected online bookstores and evaluates their effectiveness in promoting books sales. In addition, a survey of the libraries of tertiary academic institutions in Singapore was conducted to determine their use of online bookstores and the useful features in selecting materials. Master of Science (Information Studies) 2008-09-10T08:36:32Z 2008-09-10T08:36:32Z 2002 2002 Thesis http://hdl.handle.net/10356/1825 Nanyang Technological University application/pdf
spellingShingle DRNTU::Library and information science::Book industries and trade
Pang, Shoo Hoon.
Analysis and evaluation of the websites of selected online bookstores.
title Analysis and evaluation of the websites of selected online bookstores.
title_full Analysis and evaluation of the websites of selected online bookstores.
title_fullStr Analysis and evaluation of the websites of selected online bookstores.
title_full_unstemmed Analysis and evaluation of the websites of selected online bookstores.
title_short Analysis and evaluation of the websites of selected online bookstores.
title_sort analysis and evaluation of the websites of selected online bookstores
topic DRNTU::Library and information science::Book industries and trade
url http://hdl.handle.net/10356/1825
work_keys_str_mv AT pangshoohoon analysisandevaluationofthewebsitesofselectedonlinebookstores