Media streaming trends in Singapore.

This study looks into media streaming technology, architectures and consumer buying behaviour for streaming services in Singapore. Users in Singapore were surveyed on how much time they spend on media streaming and viewing TV, and their willingness or readiness to purchase online streaming content....

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Dades bibliogràfiques
Autor principal: Lau, Wai Keat.
Altres autors: Chennupati, Kodanda Ramaiah
Format: Thesis
Publicat: 2008
Matèries:
Accés en línia:http://hdl.handle.net/10356/1938
Descripció
Sumari:This study looks into media streaming technology, architectures and consumer buying behaviour for streaming services in Singapore. Users in Singapore were surveyed on how much time they spend on media streaming and viewing TV, and their willingness or readiness to purchase online streaming content. The study also revealed that Web developers believed that online entertainment, e-Learning and Corporate Communications have an optimistic future.