Media streaming trends in Singapore.
This study looks into media streaming technology, architectures and consumer buying behaviour for streaming services in Singapore. Users in Singapore were surveyed on how much time they spend on media streaming and viewing TV, and their willingness or readiness to purchase online streaming content....
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Format: | Thesis |
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2008
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Online Access: | http://hdl.handle.net/10356/1938 |
_version_ | 1811683503430959104 |
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author | Lau, Wai Keat. |
author2 | Chennupati, Kodanda Ramaiah |
author_facet | Chennupati, Kodanda Ramaiah Lau, Wai Keat. |
author_sort | Lau, Wai Keat. |
collection | NTU |
description | This study looks into media streaming technology, architectures and consumer buying behaviour for streaming services in Singapore. Users in Singapore were surveyed on how much time they spend on media streaming and viewing TV, and their willingness or readiness to purchase online streaming content. The study also revealed that Web developers believed that online entertainment, e-Learning and Corporate Communications have an optimistic future. |
first_indexed | 2024-10-01T04:13:46Z |
format | Thesis |
id | ntu-10356/1938 |
institution | Nanyang Technological University |
last_indexed | 2024-10-01T04:13:46Z |
publishDate | 2008 |
record_format | dspace |
spelling | ntu-10356/19382019-12-10T13:41:26Z Media streaming trends in Singapore. Lau, Wai Keat. Chennupati, Kodanda Ramaiah Wee Kim Wee School of Communication and Information DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies This study looks into media streaming technology, architectures and consumer buying behaviour for streaming services in Singapore. Users in Singapore were surveyed on how much time they spend on media streaming and viewing TV, and their willingness or readiness to purchase online streaming content. The study also revealed that Web developers believed that online entertainment, e-Learning and Corporate Communications have an optimistic future. Master of Science (Information Studies) 2008-09-10T08:37:32Z 2008-09-10T08:37:32Z 2004 2004 Thesis http://hdl.handle.net/10356/1938 Nanyang Technological University application/pdf |
spellingShingle | DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies Lau, Wai Keat. Media streaming trends in Singapore. |
title | Media streaming trends in Singapore. |
title_full | Media streaming trends in Singapore. |
title_fullStr | Media streaming trends in Singapore. |
title_full_unstemmed | Media streaming trends in Singapore. |
title_short | Media streaming trends in Singapore. |
title_sort | media streaming trends in singapore |
topic | DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies |
url | http://hdl.handle.net/10356/1938 |
work_keys_str_mv | AT lauwaikeat mediastreamingtrendsinsingapore |