Tertiary level students in Singapore and their banking relationships.
Banks should be aware that it is their customers who justify their existence. Thus, the first step in the direction of success for banks is a thinking and learning phase. With a small domestic population and increasing competition, banks must switch from expanding means to winning, managing and keep...
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| Format: | Thesis |
| Language: | English |
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2009
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| Online Access: | http://hdl.handle.net/10356/20041 |