Analysing guests' perceptions of full service, upscale downtown hotels : a multi-attribute approach.
This research strives to identify the competing products and services as per guests perceptions of a full service, upscale downtown hotel. In addition, a comparative analysis of the perception between the hotel management and guests also helps to address part of the issue pertaining to 'Gap 1...
Main Author: | Wong, Kai Yew. |
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Other Authors: | Leong, Choon Chiang |
Format: | Thesis |
Language: | English |
Published: |
2009
|
Subjects: | |
Online Access: | http://hdl.handle.net/10356/20120 |
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