Gratitude in business Guanxi in Taiwan

Gratitude research sees gratitude primarily as a positive emotion or a positive character. This direction ignores a more traditional focus on the role of affects in social experiences taken by this study. The social experience of interest was reciprocity. As reciprocation was suggested to be the sol...

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Bibliographic Details
Main Authors: Nguyen, Hanh Trinh, Tan, Hongkun, Toh, Basilia Liying, Ang, Geraldine Shi Min
Other Authors: School of Humanities and Social Sciences
Format: Final Year Project (FYP)
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/35484
Description
Summary:Gratitude research sees gratitude primarily as a positive emotion or a positive character. This direction ignores a more traditional focus on the role of affects in social experiences taken by this study. The social experience of interest was reciprocity. As reciprocation was suggested to be the sole gratitude expression, I argued that gratitude expression is socio-culturally shaped. This led me to exploring what and how socio-cultural factors shape gratitude expression. The study was exploratory and the context of inquiry was Chinese. Reciprocity and gratitude were argued to be under business guanxi, a Chinese indigenous concept. A model of business guanxi was built. The results partially supported the model and strongly suggested that gratitude expression is socio-culturally shaped.