Exploring audience fragmentation and polarization in the Singaporean cable tv market.

Exploring audience fragmentation and polarization in the Singaporean cable tv market.

88 p.

Bibliographic Details
Main Author:	Heng, Victor Whoo Kai.
Other Authors:	Schaefer
Format:	Thesis
Published:	2010
Subjects:	DRNTU::Social sciences::Mass media::Broadcasting::TV::TV studies
Online Access:	http://hdl.handle.net/10356/35716

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